Monday, July 28, 2025

📝 Ephemeral Notes

#til2025 Skulduggery
- A new word that I learned, it means underhanded or unscrupulous behavior
#til2025 Rolex-related
- Name changed from Wilsdorf & Davis due to anti-German sentiments after WWI
- Moved to Geneva, Switzerland partially due to post-war taxes in UK and also being closer to the movement manufacturing
- Oyster is a term was created for marketing the first waterproof and dustproof design that resembles an oyster shell that hermetically sealed
#til2025 Why are there so many Swiss based watch makers?
- Établissage - a traditional Swiss system where the watch components are manufacturing by independent specialists and then assembled into finished watches by a separate entity, often called an “établisseur” or atelier de terminage
- Geneva was the center of activity for the Protestant Christians led by John Calvin, who is focused on moral uprightness. They don’t have things like ornamental jewelry so the workshops are focused on watchmaking because it serves a functional purpose


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created: 2023-01-16 11:50