- Daily Log:
- TOMS
- Innovative branding and marketing to buy one share one
- Stands for Tomorrow’s Shoes
- Had a hero product but backfired when it couldn’t pivot off of it and other brands copied it
- Despite its efforts to grow beyond the hero product, the sales struggled
- Then when wholesale sale decline it couldn’t pivot to direct to consumer scheme
- Retrospective::
- One week ago: [[September 4th, 2021]]
- One month ago: [[August 11th, 2021]]
- One quarter ago: [[June 11th, 2021]]
- One year ago: [[September 11th, 2020]]
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Daily Stoic::​